Military and Corporate Strategy - 7776 Words

Business and Management 2010-2011 Military and corporate strategy Corporate and Business Strategies [pic] Alexandre de Rodellec Bettina Voisin Fleur Bazin Alicia Dutheil Aimeric Raynaud Introduction: Stake of the topic Definition of key words Establishment of paradoxes Issue as a question form Announcement of the plan I. The historical origin of strategy A. The birth of military strategy: Sun Tzu - Main actors - Historic main events of the evolution B. The concept of business strategy - What is strategy about? - Different kind of company†¦show more content†¦On the other hand, a business strategy is about building. Actually, the main goal is not to destruct but at the opposite to build something in order to get earnings. In the same time, the way to get through this objective implies to fight against different kind of enemies. As soon as we speak of fight, we have to deal with plan and strategy. This mutual way of intellectualizing and rationalizing a fight, which used to be instinctive for animals, is a very important concept. Issue as a question form: The principal difference between fighting for one’s life and fighting for money allow us to ask the following question: Does an economic project can be managed as a war? Announcement of the plan: This demonstration is going to be developed through three different outlooks. The first one deals with the historical birth of strategy and its main evolution among the centuries. Then we will expose the relations and the interactions of military strategy and business strategy. And finally, we will raise a certain numbers of limits to underline the fact that strategy is not a science. I. The historical origin of military strategy A) The birth of Military Strategy Military strategy is a set of ideas implemented by military organizations to pursue desired strategic goals. Military strategy deals with the planning and conduct of campaigns, the movement and disposition of forces, and the defeat of the enemy. SeveralShow MoreRelatedCorporate Social Responsibility ( Csr ) Encompasses Business Practices Involving Actions988 Words   |  4 PagesCorporate Social Responsibility Corporate social responsibility (CSR) encompasses business practices involving actions that benefit the organization and the stakeholders, which comprises of the society (Schermerhorn, 2012). â€Å"CSR is becoming more mainstream because pioneer companies are embedding sustainability into the core of their business operations to create shared values collectively for business and society.† - Liz Maw Understanding Microsoft’s Corporate Social Responsibilities MicrosoftRead MoreThe Ensuing Conflict Of Labor Vs. 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Analysis Of The Book What We Talk About When We Think...

It is no secret that some stories are very similar to one another. Carver’s â€Å"What We Talk About When We Talk About Love† and Englander’s â€Å"What We Talk About When We Talk About Anne Frank† are no exception to this. Both share a common element, which is morality. Both stories focus on the morality of their respective characters. However, Englander’s story expands on this more than Carver’s story. By this we mean that Englander’s story has a much higher level of morality in it rather than Carver’s tale because he expands on everything involved. This is the biggest difference between the two narratives. We are able to find the similarity and this difference by examining the stories themselves Before getting started with the similarity of both stories, there is something that needs to be addressed. When we are talking about morality, we are talking about what a person thinks is right vs what they think is wrong through even ts or certain experiences that have happened in their lives. We are going with this definition because it was the best choice to show that the two stories are similar and different from one another. As previously stated, both stories have an element of morality in their plots. In â€Å"What We Talk About When We Talk About Love†, the characters, McGinnis, Nick, Laura, and Terri, are presented with giving and answer to what they think love is. This shows an element of morality to the story because the character’s answers depend on their previous experiences. AShow MoreRelatedRhetorical Analysis Of Winthrop Delivered Sermon Called A Modell Of Christian Charity2205 Words   |  9 PagesCharity, in which he talked about what Christians, should be and what they shall do. I chose the first quote among his sermon because it seemed to be the overall theme of Winthrop’s message. Love was a concept that every Christian tried to have towards each other and to their enemie s. The first quote is related to the third because love is a bond of perfection and Christians must love their enemies and do well to those who hate them. It is impossible for people to love perfectly, without hate or dislikeRead MoreDeveloping Management Skills404131 Words   |  1617 Pagesthat helps you actively study and prepare material for class. Chapter-by-chapter activities, including built-in pretests and posttests, focus on what you need to learn and to review in order to succeed. Visit www.mymanagementlab.com to learn more. DEVELOPING MANAGEMENT SKILLS EIGHTH EDITION David A. Whetten BRIGHAM YOUNG UNIVERSITY Kim S. Cameron UNIVERSITY OF MICHIGAN Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town DubaiRead MoreStrategic Marketing Management337596 Words   |  1351 PagesStrategic Marketing Management Dedication This book is dedicated to the authors’ wives – Gillian and Rosie – and to Ben Gilligan for their support while it was being written. Acknowledgements Our thanks go to Janice Nunn for all the effort that she put in to the preparation of the manuscript. Strategic Marketing Management Planning, implementation and control Third edition Richard M.S. Wilson Emeritus Professor of Business Administration The Business School Loughborough University Read MoreLogical Reasoning189930 Words   |  760 PagesDowden This book Logical Reasoning by Bradley H. Dowden is licensed under a Creative Commons AttributionNonCommercial-NoDerivs 3.0 Unported License. That is, you are free to share, copy, distribute, store, and transmit all or any part of the work under the following conditions: (1) Attribution You must attribute the work in the manner specified by the author, namely by citing his name, the book title, and the relevant page numbers (but not in any way that suggests that the book Logical Reasoning

Strategic Cost Management Taylors Wines Case

Question: Discuss about the Strategic Cost Management for Taylors Wines Case. Answer: Introduction Taylors Wines was established in 1969 by Mitchell Taylor among other family members and are one of the largest family owned winery in Australia. Taylors Wines produce various products such as Cabernet Sauvignon and Shiraz (Grant et al., 2015). The company is located in the Clare Valley of South Australia and has been experiencing tremendous growth in revenue, scope, and size. For instance, the companys operations have expanded to other international markets such as the U.S with operations in San Francisco and New York. The company majorly operates in the Australian wine industry that has over 2,400 winemaking firms that are in active service. Thus, report analyses Taylors wines market strategies predominantly in the Australian wine industry. Furthermore, the report examines the external environment based on PESTEL and Porters five model analyses. Also, the report identifies Taylors wine dynamic capabilities, and then the companys current position in the Industry and principal markets are examined thereof. Lastly, the report explores various opportunities and threats facing the Australian Wine Industry coupled with viable strategies that can help Taylors wine to sustain its competitive edge. The Australia government have introduced restrictive drink driving rules to curb wine addiction. Also, the government has added volumetric alcohol tax (higher taxes for wine) further disrupting productions in the industry (Aylward, 2004). Furthermore, the government, in partnership with other social groups have introduced education curriculum to sensitize the Australian society on the effects of excessive alcohol consumption on personal health. Fluctuating exchange rates have in the past significantly disadvantaged most of the Australian producers. For example, the high value of Australian dollar has made the local wine's market to be attractive to imports especially the French champagne further increasing competitive intensity in the industry (Bruwer, 2002). The increase in disposable income among Australian households due to increasing per capita income have also encouraged wine consumption. Most Australians shows a strong preference for local products in the Australian Wines industry. Some people in Australia also view wine consumption as sophisticated and fashionable further propelling the increase in wine consumption (Chong, 2014). The increase societal concerns on the effects of wines and alcohol in the Australian society have further affected operations in the industry. The fluctuating climatic and weather patterns such as warmer average temperatures have significantly affected the growth of grapes in Australia (Galbreath, Charles, and Oczkowski, 2016). As such, most grape growers have resorted to irrigation farming to increase the volume of production further increasing water usage. The threat posed by new entry into the Australian Wines industry is relatively small. This is because starting a winery does not require massive amount resources for initial capital investments. Besides, most of the wineries in the Australian Wines industry are subtle family-owned firms, and sell most of their products locally (Chong, 2014). Threat of New Substitutes Products and Services The threat of substitute products in the Australian Wines industry is high. This is because, in the Australian Wines industry, many substitute products can replace wine. For example, alcoholic and soft drinks such as coffee, tea, and fruit juices can all act as substitutes in different ways (Bruwer, 2002). Some of the imported products such as the French champagne can easily replace the Australian wines. Because of many rivals (over 2,400 firms) in the Australian Wines industry, the probable consumers have great alternatives. This can be attributed to low switching cost associated with changing from one firm to another. As such, consumers in the industry can easily switch to cheaper brands that are of similar quality (Chong, 2014). Most Australian wine consumers are attracted to quality wine products that are relatively cheap further explaining the higher buyers bargaining power. Notably, firms in the Australian Wines industry must put more emphasis on sustaining low prices, high-quality products, and quality services. The bargaining power of suppliers The bargaining of suppliers in the Australian Wines industry is low. This can be attributed to the existence of many grape growers in Australia are contracted to major wineries (Grant et al., 2015). The high number of suppliers in the industry imply that grape growers must strive to retain their contractual relationship with the wineries. Also, the wineries can very quickly switch allegiance to other grape growers who have real contractual terms and higher quality products. Market competition Market competition from local and international companies operating in the Australian Wines industry is very high. This is because there are approximately 2,400 businesses that are competing in the industry (Grant et al., 2015). These rivals include Taylors wines, Accolade, Private Label, McWilliamss and Fine Wine brothers. Also, competition from other wine producing countries such as Chile, South Africa and Argentine who provide similar quality at relatively prices have further increased competitive rivalry in the industry. Taylors Wine capabilities One of the companys dynamic capabilities is the production of unique products such as Cabernet Sauvignon and Shiraz that are inherently considered to be the industrys best wines. This has given Taylors wine a unique competitive edge in the sector due to its continuous product innovation and development capacity (Aylward, Glynn, and Gibson, 2006). In fact, the company was recognized as a 5-star winery based on wine rating by James Halli-try. The evaluation identified the companys superior packaging production, marketing, and distribution processes as unique in the industry compared to those of market competitors. The company has sustained its production of quality branded wines winning it customer awards such as the 2011 Woolworths supplier of the year award in the alcohol category (Grant et al., 2015). The company also have superior domestic sales and marketing services due to their personalized customer services, and the ability to meet specific customer preferences. Taylors Wines current position in the Industry and identify the key markets it operates within Currently, Taylors Wine is also one of the largest Australias wine production and exporting companies in the world. Notably, Australian wine industry has an 8% control of the global market share of wine business (Grant et al., 2015). This can be attributed to the very low prices charged on Australian wines exported to other countries. Most of the countrys wines are exported to the UK, U.S, some parts of Europe, Canada and China which forms the companys key markets. Opportunities and threats for the Australian Wine Industry and Taylors Wines in particular Opportunities Increase in disposable income among Australian households Strong preference for local products Increased preference for quality branded wines Many grape growers Higher rating in the global wines industry Threats Increased government taxation Fluctuating climatic and weather patterns Fluctuating exchange rates Intense competitive rivalry Increased societal concerns on the effects of wines and alcohol Three viable strategies for Taylors Wines to make the leap from Good to Great.' Taylors Wines should consider implementing a cost leadership strategy in the Australian wines industry to sustain and enhance its competitive edge in the global and local wine's market. This is in response to the threat of intense competitive rivalry in the Australian wines industry. Taylors Wines should also concentrate on diversifying its wines products to satisfy various consumer preferences. This will necessitate increased product innovation and value addition through excellent packaging and preservation of its various products. Lastly, Taylors Wines should expand its operations to include various brands of non-alcohol products. This enable the company to comprehensively satisfy its diverse customers' preferences better and expand its market share. Reference Aylward, D. (2004) Innovationexport linkages within different cluster models: a case study from the Australian wine industry, Prometheus,22(4), pp.423-437. Aylward, D., Glynn, J. and Gibson, B. (2006) SME innovation within the Australian wine industry: A cluster analysis, Small Enterprise Research,14(1), pp.42-54. Bruwer, J. (2002) The importance and role of the winery cellar door in the Australian wine industry: some perspectives, Australian and New Zealand grapegrower and winemaker, (463), p.96. Chong, S. (2014) Business process management for SMEs: an exploratory study of implementation factors for the Australian wine industry, Journal of Information Systems and Small Business,1(1-2), pp.41-58. Galbreath, J., Charles, D. and Oczkowski, E. (2016) The drivers of climate change innovations: evidence from the Australian wine industry, Journal of Business Ethics,135(2), pp.217-231. Golicic, S.L., Golicic, S.L., Flint, D.J., Flint, D.J., Signori, P. and Signori, P. (2017) Building business sustainability through resilience in the wine industry, International Journal of Wine Business Research,29(1), pp.74-97. Grant, B., Mounter, S., Fleming, E., Griffith, G. and Villano, R. (2015) The Australian wine industry at the crossroads: A comparison of performance across major wine-exporting countries in 2000, Australasian Journal of Regional Studies,21(1), p.3. Hussain, M., Cholette, S. and Castaldi, R.M. (2008) An analysis of globalization forces in the wine industry: implications and recommendations for wineries, Journal of Global Marketing,21(1), pp.33-47.

The Kings of Leon - Only by the Night free essay sample

â€Å"All that you see or seem, is but a dream within a dream. They who dream by day are cognizant of many things which escape those who dream only by night.† -Edgar Allan Poe. The Kings of Leon released their new album â€Å"Only by the Night† in September. It’s kind of hard to dodge the once elusive American quartet these days. Let’s face it, gritty garage rock hardly ever makes the rounds on MTV, especially when the lead singer defiantly slurs words and avoids opportunities to brag about his rocker lifestyle. Quite the opposite, most of this bands delivery seems to express a desire to hang close to the one constant in their kingdom: music. â€Å"Only by the Night,† a title pulled from the Edgar Allan Poe story Eleonora, seems to dig through numerous surfaces that can be separated into the two columns of the bands dual appeal: they have a mainstream tickle and an inward burn. We will write a custom essay sample on The Kings of Leon Only by the Night or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Songs like â€Å"Use Somebody,† and â€Å"Closer† could easily echo in the background of Jennifer Aniston’s latest flick or a Twilight sequel. Whilst songs like â€Å"Notion† and â€Å"Crawl† dodge any vulnerability to mass appeal, sunken in the haunting vocals of a front man doing his best imitation of a confession. While many of their older fans lament the less polished style of the Kings, many of their newer listeners welcome the grit. It seems a tossup. Are the Nashville natives going to sink into the earlier pools of creativity that had them opening for Bob Dylan or continue cranking out the hooks that garner them remixes from Justin Timberlake? Perhaps there is a middle ground and method to the madness. This confessional of an album at times seems more like an attempt to create something real and yet at other moments it is so heartbreakingly honest I feel as if I have looked too deep into someone else’s pain and heart. It’s again the tossup. It seems as if it’s up to the listener to sort out where each song stands. That said, this music is still better than 98.9 % of anything MTV is likely to play at next year’s VMAs.